Senior Front-End Engineer at Cash App

Oct 2022 — Feb 2025

Architected and launched a cross-team marketing experimentation platform, increasing conversion rates by 5% through faster A/B test deployment and real-time metric tracking.
Led frontend performance initiatives, cutting page load times by 70% and boosting Lighthouse scores across all surfaces by 60+ points.
Drove a company-wide accessibility compliance program, resolving 100% of WCAG 2.1 violations and introducing automated testing pipelines to ensure ongoing compliance.
Implemented advanced caching strategies and server-side rendering, improving SEO performance and increasing organic search traffic by 30%.

Built a design system-integrated CMS used across 5+ surfaces, reducing content deployment time by 60% and enabling self-publishing by non-technical teams.
Directed Plaid’s apprenticeship program, overseeing mentorship, curicculum design, and operations. Achieved 100% conversion and retention rate accross 20+ apprentices.
Led accessibility initiatives across Plaid’s web apps, achieving full WCAG 2.1 compliance and reducing accessibility-related support tickets by 75%.
Developed and maintained a shared UI component library adopted across product teams, reducing UI bug incidence by 30% and streamlining new feature rollout.

Improved onboarding workflows and signup flows, increasing user retention by 25% and boosting first-time purchase conversion by 4%.
Developed rich, interactive UI components for a proprietary online vision test, contributing to a smoother and more accurate test-taking experience.

Redesigned and optimized the core parking widget, increasing performance by 40% and improving booking funnel completion rates.
Built and shipped a new B2B platform for enterprise partners, reducing client expense report processing time by 35%.