Hi! I'm Adam Pena,
front-end software engineer.

About Me

Creating polished, performant web experiences

Hello there, I'm Adam, a front-end software engineer with a passion for creating stellar user experiences. I believe that designing intuitive interfaces is as much an art as it is a science, which is why I pour my heart and soul into every project. As a space enthusiast, I'm always over the moon to work on projects that explore uncharted territories. When I'm not behind a screen writing code or producing music, I'm probably learning a new recipe or at the gym. Let's build something out of this world!

Building intuitive interactions
Increasing user conversion
Developing responsive experiences

Experience

Senior Front-End Engineer at Cash App

Oct 2022 - Current

  • Architected a cutting-edge marketing experimentation platform, enabling data-informed decisions and driving a 15% increase in user acquisition and retention.
  • Directed performance optimization initiatives, reducing page load times by 70% and enhancing user engagement by 25%, contributing to a 10% increase in customer satisfaction scores.
  • Led an accessibility overhaul of Cash App’s website, achieving WCAG compliance and establishing automated testing tools to maintain ongoing standards, resolving 100% of accessibility issues.
  • Implemented advanced caching strategies and server-side rendering techniques, improving SEO performance and resulting in a 30% increase in organic traffic.

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